MAC COSMETICS - Artist's collection
NINETEENTH AMENDMENT - Discover NINETEENTH AMENDMENT
L'Oréal's Redken brand wanted to refresh the look and feel of all of their video content and move away from static cameras shot on a white cyc with no textures or set pieces. We created a look and feel that focused on showing off their 5th Avenue location, showing 'behind the curtain' of a highly respected brand and referencing their high quality photo shoots. We produced over twenty videos for them simultaneously for a week long event, and produced over fifty videos for them in all.